THE BLOOM FORMALS STORY

Bloom Formals was started by Tara Hoelting and Christina Wittman in West Wichita Kansas in 2021. Formally known as "The Frock Shop ICT".

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Tara has years of experience with formal wear from working in her home state of Oklahoma at a college town bridal shop. She is an expert in measurements. She has a passion for making sure she can find something to fit everyone's style and budget. Her biggest goal for Bloom Formals is to make sure everyone can walk out with their dream attire. She is also is a local Realtor and would love for you to contact her for all your home buying and selling needs.

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Christina has a trend of getting businesses off the ground running. She specializes in Dress Consultations and Social Media/Marketing for Bloom Formals. One of her priorities is making sure the plus-size beauties feel comfortable while shopping in the store, whether it's for Bridal or other Special Events. In addition, she has 12+ years of experience with award-winning photography.